The History of Pomeroy Jewelers & FavoriteJewelry.com®
For several years,
my dad, Bill Pomeroy, worked as a watch and clock repairman in
downtown Traverse City, Michigan. We three goofy little kids had a
daily ritual where we would stand at the window to wave as he headed
off to work. It was a rare occasion when we would stop by
the store to see him... going in the back door to the repair area at F.A.
Earls. Weekends were special... all of us
would sometimes be at the kitchen table playing with Play Dough or
coloring. And he built us the neatest raised fort out of
the wood reels that telephone cables used to come on. He was
so good at fixing things and finding ways to make things work.
A time came when he wanted to start a business of his
own. He and my mom, Jenny, opened their one and only jewelry shop in
the late 60's. It was tucked away from the main flow of
traffic in a quiet neighborhood setting. The
store was actually in the dining room and had one showcase...
customers would stop by for repairs or to purchase. Word of mouth is
how many customers found them. My dad had his repair shop in
the basement and when he could find time, he studied to become a
bench jeweler. Because of his skill as a licensed watchmaker and clock
repairman and his attention to detail, the business grew. In
1973, they added on the store and expanded their inventory.
Over the years customers would return for their fair pricing and
quality repairs of watches, clocks and jewelry. A couple of
times my mom and dad discussed moving the business to a commercial
location but never could find just the right place.
the time came to decide who would take over the family business.
My sister and brother had both moved on and had families and jobs in
other towns. So my dad asked my husband and I if we would
continue the business that he and my mom worked so hard to build.
While we made some changes over the years, we never
strayed from the
foundation of this business... quality and service at a fair price.
1999, we were ready to open our first online store- Pomeroys.com. I took what I
had learned over the years from my dad and applied it to this new
way of reaching both our local customers and new customers across
the United States. 2000 brought about the "birth" of
we felt the name said it all. After 10 years online, we
now have thousands of loyal customers across the
country who return for the same reason customers originally shopped
with my dad- quality jewelry at a fair price.
We hope many of
the items our customers purchase here will be family heirlooms that
will be handed down for generations to come. We thank you for taking time to
learn about Pomeroy Jewelers and FavoriteJewelry.com. We hope to be
of service to you in the very near future.
Jim & Jaclin Dunne
3946 Park Lane
Traverse City, Michigan 49686
Our Website's Security Features:
Our Shopping Cart Service holds a
Certificate which is used at checkout time. Secure Socket
Layer encryption is used for the transmission of sensitive credit
card information between our customers and the shopping cart.
Our shopping cart servers are also tested daily by McAfee Secure®
for security vulnerabilities. Look for the McAfee Secure ®
logo displayed at the very bottom of our shopping carts.
here to view our shopping cart security now!
When you reach the
billing information page, our website becomes secure. This is the
only area where our customers enter sensitive billing and credit
card information. Look for the paddle lock at the bottom of
the page. You will also note that web page address appearing
at in the browser will go from an http to an https address.
We have never believed in advertising exaggerated manufacturer
suggested retail pricing with fake discounts nor continuous on-going
sales in order to induce our customers to buy now. It's just not who
we are. We try to offer a fair price everyday. We also
do our best to tell our customers when suggested retail pricing is
triple keystone- a nationally recognized catalog list price for the
jewelry industry. This allows our customers to make a more
informed decision on their purchase in a market where it's often so
difficult to compare.